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Why you should go
Nestled on the edge of a mighty archipelago in Northern Sweden, Luleå is our idea of the ultimate winter wonderland. Imagine racing dog-sleds, gliding over frozen ice by hover-craft, and spending the evening gazing at the Northern Lights from your hotel room suspended in a tree. Sounds pretty awesome to us.
A little known region of Swedish Lapland, Luleå is a place where sparkling landscapes, a forward thinking culinary movement and incredible natural phenomenon come together to create one pretty epic luxury holiday destination. This winter get under the skin of Luleå and as fluoro shimmer of the Northern Lights illuminates the sky, you can dog-sled, snow-mobile, or ski your way across the Narnia-esque patch of Sweden.



