Sea and style in Miami

For pure indulgence, Miami is your best bet. For a wildly hedonistic getaway, or a long weekend of pure pampering, look no further. Latin, Caribbean, and East Coast influences swirl together in an imaginative, sun-kissed culture that exists nowhere else.


Affectionately called SoBe to those in the know, South Beach is the hot sauce that gives the city its spice. It is a magnet for the world’s jet-set and glitterati as they flock to unwind in the trendiest hotels, hottest clubs and hippest bars in the world. The multicoloured Art Deco houses represent its unique, fun and vibrant atmosphere.

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Much like the city itself, South Beach is all about glitz, glamour and looking good. And just so you know where to make your entrance, we’ll show you Miami’s hot spots for a peek at what this city has to offer when the sun goes down.

jet ski off south beach

What to do if you’ve already perfected your South Beach tan? For an adrenalin-fuelled way to see the city, jump on a jet ski and take in the finest of Miami’s über glam islands, before a spot of lunch and snorkelling. For an extra boost, head for Haulover Beach Park, one of a handful of areas in Miami to surf and windsurf. Having worked your way along Miami Beach, sit back and marvel at the incredible views and sounds of Ocean Drive, sip cocktails in ocean-fronted bars before heading out to enjoy the legendary nightlife and entertainment on offer.

artistic twist

While Miami may be first choice for sun, party and fun, there’s also a different side to this blissful stretch of coast. Head to the Design District to bring out the inner Laurence Llewelyn-Bowen in you, or plan your trip during December to enjoy the art world’s hottest event, Art Basel Miami Beach: a cultural and social highlight for the Americas and sister to it’s Swiss event.

the sexy standard

And to add to the arty flair that Miami has to offer, we’ll hole you up at the stylish and sexy Standard Hotel. Located on Island Avenue in Biscayne Bay, you’re close enough to all the action of Miami beach, but far enough to feel as though you’re on a private island retreat. After a hard day at the beach or a night on the dance floor, the Standard ethos on spa treatments will get you feeling as good as new.

In this vibrant town, Black Tomato’s concierge will keep you up to date with what’s hot and what’s not. We can make reservations at the top restaurants, bars and clubs, to ensure you’re definitely be in the right place on the right night.

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